See up to 5 realistic options side by side, with deeper checks on quality, fees, and financial resilience.Compare up to 5 realistic options side by side across quality trends, fees, reviews, staffing signals, and financial resilience.
5 homes compared • 206 checks per home • usually within 24 hours
Best for families comparing several realistic options
The challenge
A rating, a visit, and a few reviews rarely tell you which home is the better long-term fit — or which one carries more hidden risk.
What families often see
What the report helps you see
Which one is improving, which one is drifting, and which one simply looks fine at a glance? 70% of ratings are 2+ years old.
What families often see
What the report helps you see
The full report shows who owns the home, whether the directors are stable, and whether there are debts that could affect care. Financial stress often shows up in the records 6–12 months before problems become visible to families.
What families often see
What the report helps you see
What do employees actually say? Staff satisfaction scores reveal what a 30-minute visit cannot.
What families often see
What the report helps you see
Is that a fair price? Many self-funders pay 40% more than council-funded residents for identical care.
What families often see
What the report helps you see
But which home has the stronger review pattern overall? And what emerges when you read all 200 — not just the first 10?
Why this matters
1 in 5 families change care homes after placement.
The right information before you commit can prevent a costly and disruptive second move.
Why Families Trust It
Independent evidence, clear reasoning, and a report written for real family decisions.
How the trust promise shows up in the report
Not just what we say — how the paid report is structured for family decision-making.
We have no commercial relationship with any care home. Our revenue comes from families, not providers — so our analysis is always in your interest.
Every finding in your report is traceable to a verified public source. We show you the evidence, explain what it means, and flag where confidence is lower.
Your report is written in plain English for family members choosing between real options — not in industry jargon or generic directory copy.
What this means in practice
No care home can pay to appear stronger or safer in your report.
Where the evidence is mixed, the report says so clearly instead of pretending certainty.
The reasoning is written so siblings and relatives can discuss the same facts together.
30-Day Refund Window
If the Personalised Matching Report does not help you compare options more clearly and move forward with greater confidence, email us within 30 days and we will refund you in full. A short reason is helpful for improvement, but not required.
How it works
The paid report is designed for the point where a family already has realistic options and needs stronger evidence before choosing.
From assessment to final decision brief
One path from family context to a final side-by-side comparison.
The report follows the way families actually decide
We do not start by throwing directories at you. We start by understanding your situation, screen a broad pool behind the scenes, and then investigate the homes most worth comparing.
Step 1
Tell us what your family needs
17 guided questions about care needs, budget, location, preferences, and what matters most in day-to-day life. Most families complete this in around 10–15 minutes.
Step 2
We match and investigate the strongest options
We identify the most suitable homes for your situation, then analyse 206 data points per home: ownership, director stability, debt levels and financial red flags, patterns across family and staff reviews, 5-year inspection trends, fair cost benchmarks, hygiene scores, and neighbourhood context.
Step 3
Choose with more confidence
A clear report on up to 5 homes with match scores weighted to your priorities, category winners, risk flags, visit questions, and guidance on whether the quoted price is fair. Your report is usually delivered within 24 hours.
“Our analysis can reveal declining quality trends across inspections and financial stress in company accounts — even when a home is currently rated Good. This helps families compare homes that look similar on paper but differ in trajectory.”
— Based on report methodology
Is this right for me?
You’ve visited 3 homes. All seemed decent. But you’re about to commit £1,000+ a week — and “seemed decent” isn’t due diligence.
See which home looks strongest overall: financially steadier, better reviewed in the patterns that matter, and more reasonable on fees — all in one evidence-led comparison.
There are dozens of care homes within 30 minutes. Most are rated “Good”. How do you narrow it down when you need the shortlist built around your family, not just the nearest available beds?
We use your assessment to identify the homes that genuinely fit your care needs, budget, priorities, and location — before you visit a single one.
You’ve been given a list of homes with availability. The pressure is real. But rushed doesn’t have to mean uninformed.
Your report is usually delivered within 24 hours. Start with the comparison summary to see which options deserve immediate attention and which deserve more caution.
Everyone has a different opinion. Nobody has the same information. One thinks Oakfield is best, another prefers Meadowbank, and someone else is Googling at 2am.
Share the report with up to 5 family members. Same data, same analysis. One conversation instead of twenty.
What your report covers
A side-by-side decision report, not just another shortlist
From shortlist confidence to final due diligence
Each part of the report replaces a common blind spot in the usual care-home search process.
The usual alternatives leave families doing too much guesswork
By this point, families often juggle a shortlist, several tabs, scattered notes, and conflicting opinions. The paid report is designed to replace that patchwork with one structured decision brief.
Without the report
You may rely on a current rating and a polished website, with no clear sense of whether the operator behind the home is actually steady.
See which homes look steadier — and which deserve closer scrutiny
Spot early warning signs before they affect your family
Without the report
You hear a weekly fee but have no useful benchmark for whether it is typical, inflated, or worth challenging.
Fees compared against council benchmark rates across 152 local authorities
Understand whether you're paying a fair price
Without the report
Funding rules can feel too opaque to pursue, so many families assume they will self-fund before checking what support may exist.
Eligibility check for NHS Continuing Healthcare, council funding and DPA
Many families don't realise funding may be available
Without the report
A single inspection snapshot can hide whether quality is holding, improving, or quietly drifting in the wrong direction.
Inspection history, staff satisfaction trends and food hygiene records reviewed
See whether quality is stable, improving or declining
Without the report
A home can seem suitable for today, but still be the wrong long-term fit if needs rise and the placement has to be undone later.
Analysis of whether a home can support changing care needs over time
Reduce the risk of needing a disruptive second move
Without the report
Most tours stay polite and superficial, so the most important follow-up questions never get asked while you are on site.
Walk into every visit knowing exactly what to ask and why
Turn a 30-minute tour into a proper due diligence visit
Nothing is hidden. Every single data point includes its source citation, so you can independently verify anything against the original official records. We have nothing to hide — because we're on your side.
What your report covers
Matching summary, side-by-side comparison, deep analysis per home, and a personalised action plan.
This is what the Personalised Matching Report will include.
How families use the report
Based on report methodology and early user feedback
“Financial stability checks flag risks that families can't see from inspection ratings alone — including homes with deteriorating accounts.”
Families do not need more generic reassurance here. They need one place where hidden risk, quality context, and next questions are easier to see before they commit.
Deeper care context
“For dementia care research, the report brings together specialist training data, staff stability, and detailed inspection histories in one view.”
Less manual cross-checking
“Consolidating data from multiple official sources into one document replaces weeks of manual cross-referencing.”
Better family alignment
“A shared, data-driven report helps family members align on a shortlist — especially when coordinating remotely.”
Decision-stage questions
When someone you love needs care, you want to make the right decision. These are questions we're often asked.
When a shortlist turns into due diligence
These are usually the questions families ask when they are no longer browsing, but trying to avoid a costly mistake.
If these are your questions, you probably need more than another directory page
The report is designed for the point where care-home searching becomes real decision work: fee checks, old inspection dates, funding rules, and the fear of making the wrong call under pressure.
A stronger decision page should not just answer “what is this product?” It should also reflect the exact doubts families are carrying into calls, tours, and fee conversations.
Pricing
Start the paid assessment if you already want the full comparison. The free shortlist remains available if you are still narrowing options.
Free shortlist
£0
Best if you are still narrowing options and want an initial match list before deeper checking.
Paid report
£119
Less than £24 per home
About 0.2% of a typical year's care fees
Best if you already have realistic options and want stronger evidence before choosing between them.
See the exact differences
The free shortlist is a starting point. The paid report is the deeper decision layer.
Free
£0
Recommended
£119
Less than £24 per home
Open the full comparison table
See the line-by-line difference before you decide.
Free
£0
Recommended
£119
Less than £24 per home
Optional add-on
Choose this only if you also need council and NHS funding guidance alongside home-choice analysis.
Get the £119 Personalised Matching Report and the £69 Funding Guide together for £149. This bundle is for families who need both the funding route and the home-choice analysis.
Self-funders overpay by an average of 41%. If our report saves you even £10 a week, it pays for itself in 12 weeks.
Only need to verify one specific home? Care Home Check (£49) provides a deep analysis of a single home.
Prefer to inspect the format before you start?
View sample reportAnswer 17 questions about what matters to your family, budget, and care priorities to start the paid matching report flow straight away. If you are still comparing at a high level, you can still begin with the free shortlist.
Go to the full paid assessment flowThe paid route leads to the Personalised Matching Report flow (£119 — less than £24 per home). The free shortlist remains available if you are not ready yet.
If our report saves you even £10 a week on fees, it pays for itself in 12 weeks.